Alliance and Leicester makes further improvements to its ISA products

Last week, Alliance and Leicester increased the rate on its new Premier ISA to 8.10% gross pa/AER, making it a leading rate for tax efficient savings.

The Premier ISA product is offered as an incentive to those who switch to the bank's competitive Premier current account.

From today, the bank will also offer a new version of its popular Direct ISA account - Direct ISA Issue 3.

This new account will be available to both new and existing customers and it is available from all Alliance and Leicester branches or online at www.alliance-leicester.co.uk.

The Direct ISA Issue 3 offers: 5.40% gross pa/AER, including a 0.40% bonus until 30 April 2008 Easy access using Telephone or Internet Banking Minimum balance: ?1 Maximum investment dependent on ISA regulations i.e ?3k in any tax year Transfers of existing ISA balances will be accepted Deposits/withdrawals are made from/to a linked current account* using Telephone or Internet Ross Dalzell, Marketing Manager for Savings at Alliance and Leicester said: "We have increased the rate on our new Premier ISA and improved our Direct ISA offer".

"Alliance and Leicester's approach is to offer our best rates to customers who use direct channels, especially the internet, and to reward customers who have their main bank account with us." Dalzell continues: "Our Direct ISA has proved to be extremely popular, offering great rates and the convenience of 24 hour internet access".

"Tax-payers would need to find an account paying 6.75% - even more for higher rate tax payers - to match the rate on Direct ISA Issue 3." For further information, customers should go online at www.alliance-leicester.co.uk, visit their local Alliance and Leicester branch or call 08000 68 66 99 to book an appointment.

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