first direct tops up ISAs for over 50's

From 6 October 2009 eligible savers who are 50 and over in the current tax year will be able take advantage

of first direct's new cash e-ISA offer to top up their ISA accounts with the extra GBP1,500 announced in the Chancellor's Budget this year.

The e-ISA is currently paying a fixed rate of 3.00% AER (2.96% tax-free) until 9 November 2010.

Features of the cash e-ISA are: savers can transfer ISA balances held with other providers from previous or current tax years.

instant access to funds with no penalty.

Oliver Cook, Savings Manager at first direct commented: "In the current environment it's great to be able to offer a fantastic savings rate not only to the customers benefiting from the government's increased subscription limits of GBP1,500 but also those people who have yet to make the most of their ISA allowance for this tax year.

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