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Product category: Protection
News Release from: Standard Life Bank | Subject: Protection
Edited by the Insidemoneytalk Editorial Team on 28 May 2007

Standard Life celebrates Wrap's first
birthday with second "eee" award

The Standard Life Wrap team have a lot to celebrate.

On the eve of the innovative service's first birthday, Standard Life was told that their Wrap has retained the coveted eee rating from the Financial Technology Research Centre (FTRC) for the second time Standard Life's Wrap is so far the only wrap platform to have achieved a triple-e award from FTRC

Standard Life successfully launched its much anticipated Wrap platform in May 2006.

The service was designed to help adviser firms deliver an enhanced customer experience and to build a new and improved business model.

Commenting on the award, Geoff Towers, Chief Executive of Standard Life Savings Limited, said "I am absolutely delighted that the Standard Life Wrap has again been awarded a triple-e rating".

"Building a successful Wrap proposition for advisers and their clients comes down to a blend of the best service, support and technology".

"The eee award shows that this is a mix we are extremely well placed to deliver, both now and in the future." Standard Life's Wrap gained its award by coming top in more than 10 of the FTRC's survey sections, including data aggregation, fact-find, technical support, client planning tools, and management information.

The innovative platform also provides: advice planning, review and business management tools, investment choice, functionality, and tax wrapper availability, a unique combination of configuration and branding capabilities, and Standard Life's award-winning customer service.

Geoff continued, "In today's challenging market, service, flexibility and the quality of relationship an adviser has with their client is more important than ever".

"Clients are now demanding a holistic approach to their asset management, as well as regular and clear communication and reporting." "Standard Life has responded to these needs by thinking differently and creating new solutions that can help advisers stay one step ahead of the competition".

"In addition, we are constantly enhancing our market-leading Wrap platform to ensure that we remain at the forefront of innovation in service and technology." Geoff concluded, "We are closely involved with our adviser firms before, during and after the launch of their Wrap platform through our nationwide team of Implementation Managers, Business Development Managers, and our dedicated Wrap Customer Centre".

"We will continue to focus on these crucial areas to ensure that our advisers receive the best support possible during their Wrap journey." In addition, Standard Life recently won Best Overall Platform at the adnitor Platform Awards 2007.

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