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Product category: Protection
News Release from: Standard Life Bank | Subject: Protection
Edited by the Insidemoneytalk Editorial Team on 22 October 2007

Standard boosts Employee Communications
team

Standard Life is increasing the size of its Employee Communications team by 50% to enable it to deliver an increased focus on communications programmes to employers during 2007 and beyond.

Boosting the team will enable the company to provide both new and existing corporate pension clients with an increased focus on communication and education programmes for their employees.Technology will also play a key part in delivery of enhanced programmes, using bespoke websites and webcasts to encourage employees to take an active part in their retirement planning Greg Thorley, Employee Communications Development Manager, Standard Life said: "We delivered over 1300 seminars in 2006 among our corporate pensions clients"

"A larger team will enable us to deliver an even more focussed and varied communication programme".

"We need to find innovative ways of educating employees so that they fully appreciate the value of their employee sponsored benefits, and can also make informed choices with regard to how their pensions are managed".

"One probable implication of Personal Accounts is that some form of Auto-Enrolment will become a feature of all Occupational arrangements".

"Standard Life has statistics which show that auto enrolment will have a significant impact on the membership take-up rate (see below)".

"While we will welcome this development, one implication is that unless scheme members are educated then it can be many years before they look at investment choice or contribution levels".

"We believe it is therefore essential that an education programme is implemented alongside auto enrolment and this increase in our Employee Communications team will place us in an ideal position to deal with both the more sophisticated communication requirements that we face today, as well as the increases in membership take-up in the run up to 2012.".

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