uSwitch.com hires Mike Naylor from Which? to bolster growing personal finance team

uSwitch.com, the independent online price comparison and switching service, is delighted to announce the appointment of Mike Naylor as Personal Finance Product Manager.

Mike joins uSwitch.com after nine years at Which? (formerly the Consumers' Association) where he was most recently a Principal Researcher working on the new Which? Money Magazine.

A major part of his role included Policy and campaigning work on consumer credit, credit referencing and data sharing.

Mike also dealt with regulators, industry bodies and financial services companies.

Prior to his role at Which?, Mike spent five years in the financial services arena, including several years at Alliance and Leicester and The Insolvency Service.

Simeon Linstead, Head of Financial Services at uSwitch.com, comments: "Not only is uSwitch.com making huge investments in the site design and the multi-million pound above the line advertising campaign, we're also investing heavily in recruitment".

"In Mike's appointment we're taking a well respected industry figure with the purpose of boosting our comparison product proposition within the personal finance arena." Mike's role within uSwitch.com will be to manage online searches for personal finance (credit cards, current accounts and loans) to ensure they are accurate, easy to use and help to maximise the number of people switching financial products on the site.

Mike will also be a key personal finance spokesperson for uSwitch.com using his broad range of industry knowledge and experience to ensure consumers are getting the best deal.

Mike Naylor comments on his appointment: "My move to uSwitch.com was an obvious one, as like Which?, its aim is to empower consumers to get a better deal on financial products and services".

"I was also attracted to the way uSwitch.com promotes itself amongst the industry and consumers and the subsequent improvements and real changes we have seen in the market as a result of this." Mike joined uSwitch.com as Personal Finance Product Manager on 9th April 2007 and is available for comment on all personal finance issues relating to credit cards, current accounts, personal loans and consumer debt.

He can be contacted on 020 7802 2927 or mikenaylor@uswitch.com.

Back to top